The Ascot Collective 2026 - the London Fashion Week Presentation

Marking its 11th year and our 6th participation, the Royal Ascot Millinery Collective brought together an exceptional group of milliners in a celebration of craft and creativity, presented Sunday 22nd March at @claridgeshotel London.

For the second consecutive year, Ascot showcased the Collective during London Fashion Week, unveiling a series of bespoke designs created exclusively for Royal Ascot. The collection was realised under the creative direction of @danielwfletcher who continues to lead Royal Ascot’s evolving style vision. This year’s designs drew inspiration from the theatrical elegance of Cecil Beaton and the glamour of early 20th-century society style.

The Collective featured established industry icons alongside the next generation of millinery talent, including Emily Hurst, inaugural recipient of a new bursary from the King’s Foundation, Royal Ascot and Chanel

Milliners
@carol_kennelly
@edwinaibbotson
@emilyhurstmillinery
@emilylondonheadwear
@filipacardosomillinery
@millinerylaalaa
@hood_london
@jenny_beattie_millinery
@racheltrevormorgan
@stephenjonesmillinery
@viviensheriff